BEDA is the driving force behind Brisbane’s growing reputation as a progressive and globally competitive city. Responsible for marketing and endorsing Brisbane City, here at Style Media we are exceptionally proud of the partnership we have cultivated with BEDA over the last several years as we continue to innovate and celebrate Brisbane’s enviable lifestyle. 

This campaign saw us work with Queen Street Mall fashion ambassadors (at the time), Annabel Falco and Mayowa Adeniyi to promote the vast fashion offering in Queen Street Mall. The captured images were featured on Style Magazine’s most prominent edition of the year, the December cover, as well as across various digital and social media channels. 

Other notable endeavours in collaboration with BEDA include: end-to-end management of their Christmas 2021 photoshoot (set over two days) with applications across large-format billboards in Brisbane City, POS, print, digital, and social media; various Style Magazine covers for their celebrated DINE BNE campaign, as well as a successful Always On digital partnership including branded articles, vertical buyouts, Reels, and database acquisition competitions.