Hey there.
Welcome to Style HQ: where ideas move fast and the energy never dips.
With a crew of creatives under one roof, no two days look the same. A fashion shoot in full swing, ideas flying around a roundtable, content creators in the zone, journalists chasing stories, designers shaping campaigns, strategists making the numbers work, and always a victory bell when another project lands.
Style, fashion, lifestyle, it’s what we do, but more than that, it’s who we are. 24 years in the game, and we’re still setting the pace.
More than an agency, we’re your creative partner. Let’s chat and make something great.
Meet our crew.
TRACY SINCLAIR
FOUNDER + DIRECTOR
PAUL JOHNSTON
GENERAL MANAGER
KIRI JOHNSTON
EDITOR, STYLE MAGAZINES
BRIDGET BROWN
CREATIVE DIRECTOR
CHARLIE COLEMAN
DIGITAL MANAGER
LAURA SUTTOR
GRAPHIC DESIGNER
CAROLINE ATTWOOD
PHOTOGRAPHER
KATHRYN EDMONDS
STYLIST + STUDIO MANAGER
KELLY BEASLEY
SENIOR ACCOUNT MANAGER
VALENTINA TRIFUNOV
SENIOR ACCOUNT MANAGER
SARAH KENNEDY
ACCOUNT DIRECTOR
NATALIE MCGOWAN
DIGITAL JOURNALIST
BIANCA LICINA
DIGITAL WRITER
YANA VAN DER BYL
BUSINESS DEVELOPMENT MANAGER
ALEX HOWARD
DISTRIBUTION